Trading pins has become a popular activity during the Olympic Games. Traders flocked to London from near and far, eager to share their collections of pins and expand their own. For some, it is their first time participating in pin-trading. Others have been doing it for twenty years. Traders can be found outside Olympic Park, throughout Westfield Shopping Centre and near other major tourist areas. Check out our story on Olympic pin trading.
Photos by Valerie Carnevale.